uncaged records
LOGO | BRANDING | WEB DESIGN | PRINT & DIGITAL MARKETING MATERIALS
DESIGN | ILLUSTRATION | ANIMATION
Logo & Branding • Branding Style Guide • Direct Mail Postcards • Promotional Postcards • Sticker Design & Illustration • Stamp Design and Setup • Web Design • Web Banners • Illustration • Animation • Print Production
Client was seeking entire branding for his ever growing e-commerce business in vintage records. Bored of so many buyers names and logos, he wanted something that had a fresh vintage appeal but with some humor and personality. He created his business name “Uncaged Records” inspired by thousands of records stacked in crates—music waiting to be uncaged and heard once more. Appreciating my vintage inspired illustrations of past projects, he asked me to handle his entire branding identity. Once we established the identity, we carried that through to various print and digital formats. I pencil sketched each illustration for the various genres he wanted to feature as well as the web banners. I then refined, colored and finished digitally, using the branding color palette and style for a cohesive look. I then proceeded to finish with an animated video and full web design.
MAIN PRIMARY LOGO
SELECTIONS FROM STYLE GUIDE SHOWING MAIN AND SECONDARY LOGO, BRANDING COLOR BREAK DOWNS AND FONT SELECTIONS
WEBSITE DESIGN
WEB BANNER ILLUSTRATIONS
Close up detail of some of the illustrations created for the banner pages as well as the genre styles.
ANIMATED VIDEO CREATED IN ILLUSTRATOR AND PHOTOSHOP FOR UNCAGED RECORDS
STICKER DESIGNS FOR PROMOTIONAL MARKETING AND RETAIL
BUSINESS CARDS
PROMOTIONAL POSTCARD
RUBBER STAMP
STAMP FOR RECORD SLEEVES
